Ecommerce Bridge

A trusted source for e-shops, marketers and all e-commerce fans.
News, trends, video interviews, podcasts and articles from industry experts.

Latest articles
AI Marketing Automation Tools: A Comprehensive Guide for Success
11 min. reading

AI Marketing Automation Tools: A Comprehensive Guide for Success

Automation isnโ€™t just for manufacturing anymore. Itโ€™s reshaping industries, streamlining processes, and revolutionizing marketing strategies. If you want to stay ahead of the competition and elevate your brand to new heights, embracing AI-powered automation is the game changer you need. Without it, you risk falling behind while your competition leaps forward. AI marketing automation tools [โ€ฆ]

Daniela Maruลกkovรก Daniela Maruลกkovรก
CMO ui42
Read article
3 Days to Go: BrightonSEO Conference 2025 Starts This Thursday!
3 min. reading

3 Days to Go: BrightonSEO Conference 2025 Starts This Thursday!

BrightonSEO, the worldโ€™s largest and most beloved search marketing conference, is set to return to The Brighton Centre in the UK on April 10-11, 2025. This highly anticipated event is a cornerstone for professionals in the SEO industry, offering unparalleled opportunities to learn, network, and advance their careers. Whether youโ€™re a seasoned expert or new to [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
Project manager, Ecommerce Bridge EU
Read article
Gen Alpha: Children Who Are Changing the Rules of Shopping
5 min. reading

Gen Alpha: Children Who Are Changing the Rules of Shopping

Generation Alphaโ€”children born roughly after 2010โ€”donโ€™t yet have identity cards, but their influence on family consumer decisions is more significant than any generation before them. Despite not shopping themselves, they already influence household decisions and impact how brands communicate, what they develop, and how they sell. For the e-commerce segment, they represent a huge opportunity.

Veronika Slezรกkovรก Veronika Slezรกkovรก
Editor in Chief @ Ecommerce Bridge, Ecommerce Bridge
Read article
Competitor Keyword Analysis: Strategies to Outrank Your Rivals
18 min. reading

Competitor Keyword Analysis: Strategies to Outrank Your Rivals

Struggling to rank on Google? Your competitors are stealing the traffic and sales that should be yours. But what if you could uncover their SEO strategy and use it to outrank them? If your store isnโ€™t appearing in search results, youโ€™re losing potential customers to competitors who rank higher. This is where competitor keyword analysis [โ€ฆ]

Ivana Polcova Ivana Polcova
SEO & UX specialist, CREATIVE sites
Read article
Swedish E-commerce Dominated by Chinese Platforms in 2024
3 min. reading

Swedish E-commerce Dominated by Chinese Platforms in 2024

The preference of Swedish consumers to shop internationally through Chinese e-commerce platforms became a significant change that attracted both consumers and industry experts in 2024. Asian retail giants continue to expand their market presence in Europe, which indicates possible long-term changes in the worldwide e-commerce environment.

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
Project manager, Ecommerce Bridge EU
Read article
Why Marketplace Platforms Are the Smartest Way to Enter a New Market
8 min. reading

Why Marketplace Platforms Are the Smartest Way to Enter a New Market

Expanding into a new market can feel like stepping into the unknown. Whether youโ€™re a growing brand or an ambitious startup, the challenges are endless: high upfront costs, unfamiliar regulations, lack of local contacts, and fragmented logistics. Thatโ€™s where marketplace platforms come in handy. Todayโ€™s e-commerce marketplace platforms offer a powerful, scalable, and low-risk way [โ€ฆ]

Nikola Ilchev, PhD Nikola Ilchev, PhD
Leading expert in e-commerce across Bulgaria and the Balkans., Balkanecommerce.com
Read article
Bridge Now

Latest news right NOW

10+ unread

10+