Ecommerce Bridge
A trusted source for e-shops, marketers and all e-commerce fans.
News, trends, video interviews, podcasts and articles from industry experts.
AI Marketing Automation Tools: A Comprehensive Guide for Success
Automation isnโt just for manufacturing anymore. Itโs reshaping industries, streamlining processes, and revolutionizing marketing strategies. If you want to stay ahead of the competition and elevate your brand to new heights, embracing AI-powered automation is the game changer you need. Without it, you risk falling behind while your competition leaps forward. AI marketing automation tools [โฆ]
3 Days to Go: BrightonSEO Conference 2025 Starts This Thursday!
BrightonSEO, the worldโs largest and most beloved search marketing conference, is set to return to The Brighton Centre in the UK on April 10-11, 2025. This highly anticipated event is a cornerstone for professionals in the SEO industry, offering unparalleled opportunities to learn, network, and advance their careers. Whether youโre a seasoned expert or new to [โฆ]
Gen Alpha: Children Who Are Changing the Rules of Shopping
Generation Alphaโchildren born roughly after 2010โdonโt yet have identity cards, but their influence on family consumer decisions is more significant than any generation before them. Despite not shopping themselves, they already influence household decisions and impact how brands communicate, what they develop, and how they sell. For the e-commerce segment, they represent a huge opportunity.
Competitor Keyword Analysis: Strategies to Outrank Your Rivals
Struggling to rank on Google? Your competitors are stealing the traffic and sales that should be yours. But what if you could uncover their SEO strategy and use it to outrank them? If your store isnโt appearing in search results, youโre losing potential customers to competitors who rank higher. This is where competitor keyword analysis [โฆ]
Swedish E-commerce Dominated by Chinese Platforms in 2024
The preference of Swedish consumers to shop internationally through Chinese e-commerce platforms became a significant change that attracted both consumers and industry experts in 2024. Asian retail giants continue to expand their market presence in Europe, which indicates possible long-term changes in the worldwide e-commerce environment.
Why Marketplace Platforms Are the Smartest Way to Enter a New Market
Expanding into a new market can feel like stepping into the unknown. Whether youโre a growing brand or an ambitious startup, the challenges are endless: high upfront costs, unfamiliar regulations, lack of local contacts, and fragmented logistics. Thatโs where marketplace platforms come in handy. Todayโs e-commerce marketplace platforms offer a powerful, scalable, and low-risk way [โฆ]